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Bangkok studio BASE reopens its gyms safely and strongly

June 16, 2020, 12:00 am
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BANGKOK, THAILAND - Bangkok fitness studio BASE has reopened its doors with a big focus on providing a safe training environment, without compromising the customer experience that helped them win Bangkok’s Best Fitness Studio 2020 at the ClassPass Awards.

In an effort to go above and beyond, BASE have implemented numerous health and safety measures such as temperature screening, reduced classes to allow for social distancing and a rigorous cleaning schedule throughout the day.

BASE is opening up its three gyms in phases, slowly reintroducing services when it is safe to do so, based on the best current advice and recommendations from the WHO and the Thai government.

“Gyms play a very important role in our physical and mental wellbeing and research shows that having a strong body and immune system is crucial in fighting off viruses and illness” said Jack Thomas, founder and CEO of BASE.

“We strongly support the Thai government’s decision to allow gyms to reopen and we are absolutely committed to providing a safe and clean space for people to workout, have fun and improve their health”.

The worldwide fitness industry faces numerous challenges such as restoring member confidence, government regulation and a possible looming economic recession. 

Sitting at the premium end of the market, BASE is tackling these challenges by investing in industry-leading technology to track and record fitness stats, as well as focusing on 5-star service and a strong community of coaches and members.

Zoom meetings and conferences are now the norm, and fitness is no different with many companies around the world taking their programs online. Industry-leading digital fitness companies like Peloton have seen a large uptick this year in their share price and customer base.

Responding to this market shift and opportunity, BASE has developed a digital fitness platform called BASE Anywhere - a mix of live Zoom workouts and ‘on-demand’ recorded videos. In just a few months, the platform has grown into a community of over 150 members based around the world.

Many have touted the future of the fitness industry as a ‘hybrid model’ of online and offline fitness being offered side by side. This allows members more flexibility and choice and gives gyms the opportunity to reach more people and provide another revenue stream.

BASE is open for personal training and group classes with advanced booking.

Instagram, Facebook: /basebangkok
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Introducing Aruba ESP, the Industry’s First Cloud-Native Platform Built for the Intelligent Edge

June 18, 2020, 7:17 am
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New Platform Uses AI and Automation to Convert Data into Actionable Insights; Supports Business Continuity and Recovery to Address Rapidly Evolving Organizational Needs
Thailand– June 18,2020 – Aruba, a Hewlett Packard Enterprise company (NYSE: HPE), today introduced Aruba ESP(Edge Services Platform), the industry’s first AI-powered, cloud-native platform that predicts and resolves problems at the network edge before they happen. Built on AIOps, Zero Trust network security, and a Unified Infrastructure for campus, data center, branch and remote worker locations, Aruba ESP delivers an automated, all-in-one platform that continuously analyzes data across domains, ensures SLAs, identifies anomalies and self-optimizes, while seeing and securing unknown devices on the network. Aruba ESP is designed to deliver a cloud experience at the edge and can be consumed either as a service in the cloud or on-premises, as a managed service delivered through Aruba partners, or via network as a service through HPE GreenLake. Tailored for varying economic requirements, customers may also procure it with flexible financing options via HPE Financial Services.


The technology market undergoes a major transition about once every decade. The last two decades were centered on delivering ubiquitous mobility followed by the move to cloud-based applications. We are now entering an era of data analytics driven by IoT, AI and automation supported by compute and modern networking to power a new breed of applications and workloads that work in concert with the cloud but that operate at the edge. As a result, enterprises are generating massive amounts of unstructured data at the edge which, if analyzed and acted upon properly, can be used to improve efficiencies, enhance experiences and enable new business outcomes. The key to turning these real-time insights into meaningful actions is to analyze and process this data at the point of origin – the edge – where people, devices and things connect to the digital world. This ability to generate actionable insights based on data is especially pertinent today during this unprecedented time in history where businesses, employees and, subsequently, the corporate network must adapt to rapidly evolving business and workplace needs.


Utilizing unstructured data at the edge requires a network that leverages AI via network telemetry to process that data at a rate and volume beyond what’s possible at human scale. It also requires an infrastructure with an AI-powered “sixth sense” that proactively identifies impending issues, recommends an accurate resolution and leverages automation to turn that into logical actions, all without manual intervention. Through continued analysis of network, user, and device insights, Aruba ESP turns information into knowledge, helping organizations accelerate transformation and maintain business continuity via a single, cloud-native platform that can reside either on-premises or in the cloud, and secures and unifies the infrastructure across the enterprise built on the following core principles:
  • AIOps is the critical component of Aruba ESP, which uses AI and analytics to identify exact root causes with greater than 95% accuracy, auto-remediate network issues, proactively monitor the user experience, tune the network to prevent problems before they occur, and use peer benchmarking and prescriptive recommendations to continuously optimize and secure the network. In a live customer deployment, using AIOps resulted in a 15% increase in throughput capacity and reduced issue resolution time by nearly 90%, ultimately resulting in a vastly improved end user and IT experience.
  • Unified Infrastructure consolidates all network operations for switching, Wi-Fi and SD-WAN across campus, data center, branch, and remote worker environments under Aruba Central, a cloud-native, single-pane-of-glass console that correlates cross-domain events to reduce issue resolution time and manual errors. In addition, Aruba’s unified infrastructure approach provides customers with a choice between controller services on-premises or in the cloud, delivering maximum flexibility at enterprise scale.
  • Zero Trust Network Security combines built-in role-based access technology, Dynamic Segmentation and identity-based intrusion detection to authenticate, authorize and control every user and device connecting to the network, while still detecting, preventing, isolating and stopping attacks before they impact the business.
“The Aruba Edge Services Platform (ESP) is designed to help organizations by leveraging data telemetry from their networks to reduce complexities by automating more IT Operation tasks. This allows organizations to solve complex IT issues faster while securing the unified infrastructure across campus, branches and now micro branches in homes, leaving more time and resources to focus on innovation,” said Justin Chiah, Senior Director of South East Asia, Taiwan and Hong Kong/Macau, and Product Category, Asia Pacific and Japan of Aruba, a Hewlett Packard Enterprise company. “Aruba ESP is even more relevant in the wake of today’s varying economic environments, as we are seeing businesses step up their digital transformation gear and much of that change depends on having agile, scalable, cloud-native and secure network management tools.” 

New Innovations Within Aruba ESP


Aruba ESP is the industry’s most scalable, full-stack, cloud-native platform for wired, wireless and SD-WAN environments that unifies multiple network elements for centralized management and control. Aruba ESP is based on open standards and enables integration with a variety of third-party solutions and services. Significant innovations introduced today include:
  • Cloud-native management for any size enterprise– Aruba Central currently runs mission critical networks for over 65,000 customers and now with new ArubaOS services, it is the industry’s only controllerless, cloud-based platform to provide full-stack management and operations for wired, wireless and SD-WAN infrastructure of any size across campus, data center, branch, and remote worker locations to be consumed on-premises or in the cloud.
  • Simplified daily operations with unified infrastructure– With access to a common data lake via Aruba ESP, the latest version of Aruba Central has been enhanced with simplified navigation, advanced search, and contextual views to present multiple dimensions of information through a single point-of-control, virtually eliminating the need for disparate tools to collect and correlate information across numerous domains and locations.
  • Reduced resolution time with AI and automation – Aruba has a proven track record of bringing AI-powered innovations to market, including unique technologies like Aruba AirMatch. Based on modeling data from over one million network devices generating over 1.5B data points per day, Aruba’s new AI Insights reduces troubleshooting time by identifying hard-to-see network configuration issues and providing root-cause, prescriptive recommendations and automated remediation to continuously optimize network operations.
  • AI-powered IT Efficiencies—Aruba Central now offers AI Search, a Natural Language Processing data discovery service that enables IT teams to eliminate “swivel chair” investigations by using simple, English language queries to extract comprehensive user and device information from Aruba ESP’s common data lake to present relevant information in context to quickly resolve a problem. For more complex issues, AI Assist uses event-driven automation to collect and post all the relevant data for both the internal help desk and Aruba TAC.
  • Granular visibility across applications, devices and the network – Enhancements to Aruba Central enable user-centric analytics from User Experience Insight to identify client, application, and network performance issues faster.
  • Extension of next-gen switching to distributed and mid-size enterprises – To help organizations accelerate Edge transformation, Aruba has expanded its CX Switch portfolio to include the Aruba CX 6200 Switch Series. This new series brings built-in analytics and automation capabilities to every network edge where user and device connectivity occurs, generating insights that can be applied to informing better business outcomes. The CX 6200 switch series further expands Aruba’s end-to-end CX switching portfolio, enabling customers to run a single operating model from the enterprise campus and branch access layer to the data center. 
  • Ongoing innovation with new Developer Hub – Aruba is introducing the Developer Hub, a comprehensive resource for developers that includes Aruba APIs and documentation to streamline the development of innovative, next-generation edge applications leveraging the open Aruba ESP platform.
“Our large-scale network spans multiple campuses and learning centers that run performance-stringent applications to keep our students, academics and researchers connected and productive,” said Ron Gardner, senior infrastructure engineer at James Cook University. “We have chosen to take a cloud-first approach to operating our infrastructure and the enhancements to Aruba Central and ArubaOS give us the visibility and insight to simplify operations while reducing our equipment footprint and securely manage our large campuses and distributed locations from the cloud, ultimately allowing us to proactively identify and address issues before they disrupt operations.”


To address the varying business and technical requirements of organizations looking to harness the power of the Intelligent Edge, Aruba has expanded its consumption and procurement options. These includenetworkas a service through HPE GreenLake or customers can procure Aruba ESP with flexible financing options via HPE Financial Services. For example, customers can acquire the technology they need today and pay only 1% of the total contract value each month for the first eight months, deferring over 90% of the cost until 2021.
“With the size of our infrastructure and massive volume of data being generated at the edge, we needed a way to identify, fix and fine-tune the network automatically,” said Brandon Stratton, ES network administrator of Information Technology at the University of Houston. “Aruba’s expertise and approach with AI-based solutions, like NetInsight, represents a pragmatic path for us to analyze and then act on the insights we capture.”


Tune into ATM Digitalbeginning June 9th to see Aruba ESP in action, hear from industry luminaries and experts, and learn about the latest advancements in networking. Register here to attend. 


Additional Resources


About Aruba, a Hewlett Packard Enterprise company
Aruba, a Hewlett Packard Enterprise company, is a leading provider of secure, intelligent networks that enable customers to thrive and deliver amazing digital experiences in the mobile, IoT and cloud era. We are changing the rules of networking to make it simple for IT and organizations to bridge the physical and digital worlds at the Edge.

To learn more, visit Aruba at https://www.arubanetworks.com/sea/. For real-time news updates, follow Aruba on Twitter and Facebook, and for the latest technical discussions on mobility and Aruba products, visit the Airheads Community at http://community.arubanetworks.com.
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Siam Premium Outlets® Bangkok Announces Center Opening Bringing World's Most Popular Brand of Outlet Shopping to Bangkok Area

June 18, 2020, 7:36 pm
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BANGKOK — Siam Premium Outlets® Bangkok, today celebrated its opening to mark the arrival of Thailand’s first Premium Outlets®, bringing the world's most popular brand of outlet shopping to the Bangkok area,  located only 15 minutes away from the national Suvarnabhumi Airport, easily accessible from Bangkok-Chonburi Motorway No.7 route, km. 23, exit 5, Lat Krabang.
Siam Premium Outlets Bangkok is developed by Siam Piwat Simon, a joint venture between SimonProperty Group, owner of premier shopping and mixed-use destinations across North America, Europe and Asia and Siam Piwat, owner and operator of prestige retail developments in Thailand.  Siam Premium Outlets Bangkok is the first Premium Outlet center in Thailand by the Siam Piwat Simon joint venture. The center will join the family of Simon Premium Outlets properties around the world that represent some of the most iconic shopping destinations for residents and tourists, including Woodbury Common Premium Outlets in New York City; Gotemba Premium Outlets  in Japan; Yeoju Premium Outlets in South Korea; and Johor Premium Outlets in Malaysia.
Siam Premium Outlets Bangkok delivers the experience of the true, international standard, outlet retail shopping center with an exceptional selection of over 200 brands that include some of the most recognized and sought-after global luxury, international and top-notch local brands at everyday savings, up to 70 percent off. Several key brands will offer an additional 10 to 15 percent off to mark the opening celebration. Siam Premium Outlets Bangkok will feature a number of brands that are debuting their outlet concepts for the first time in Thailand; 60 brands will be available exclusively at the center.
Shoppers will find a vast array of leading international and local fashion, sportswear, kids, home and technology brands. Luxury brands debuting their first outlet concept in Thailand include Burberry,Balenciaga, Bally, Breitling, CK, Furla, Hugo Boss and Montblanc and they will be joined by other leading luxury brands including Salvatore Ferragamo,DKNY, 3.1 Phillip Lim, Alexander Wang, Black Barrett by Neil Barrett, Diesel, Marni, P.S. Paul Smith, Proenza Schouler, Stella McCartney, DKNY, See by Chloé, Joseph and Porsche Design. Shoppers will also find the country’s largest Coach, kate spade NEW YORK and Skechers outlets each offering an unparalleled selection of merchandise. Popular international fashion brands debuting at Siam Premium Outlets include American Eagle, Cotton On, Mango, New Era, U.S. Polo Assn., Camper, Dr. Martens, REPLAY, Sperry, Lamy and many more. Nike will open a 1,300 sq. meter premium retail store, featuring digital member exclusives and mural artwork designed and inspired by local Thai artists and culture. Adidas will open a premium outlet in stand-alone format that carries the brands’ popular collections, exclusive women training lines and a dedicated kid’s corner. Other exclusive sports brands debuting at Siam Premium Outlets, Bangkok are Asics, Vans, North Face, Sports Selected and Grand Motorsports. Leading home, technology and kids brands include Tefal, Ralph Lauren Home, Calvin Klein, Sanderson, Yves Delorme, Tefal, Garmin, Fitbit, irobot, DJI Phantom, Nintendo, Lego and many more. The center will also feature a great selection of well known leading local brands, including a new exciting beauty store concept from EVEANDBOY exclusively available at Siam Premium Outlets Bangkok. 
Shoppers can also enjoy a variety of Asian and Western food and beverage options, including Starbucks, Ajisan, Café Amazon, ChaTraMue, Hong Kong Noodle, KOI Thé, Olino Crepe & Tea, Subway, S&P, Red Diamond, KFC and Sushi Plus.  The center will feature a unique design, 1,200 sq. meter, food hall concept by Food Republic, which will offer an eclectic menu selection of Thai and international dishes.

Siam Premium Outlets Bangkok extends beyond shopping with several amenities and design features that incorporate leisure and relaxation as part of the shopping experience. The center features a beautiful and spacious green outdoor landscape environment; several unique water fountain features; a unique children’s playground filled with imagination; and a serene and calming amphitheater. The center will feature unique and creative overhead art and sculpture pieces, designed by well-known and revered local Thai artists, including signature handcrafted bamboo art by Korakot Aromdee; Thai floral inspired sculptures from recycled metals by Pin Metal Art designer Pin-Saruta Kiatparkpoom and vivid color installation art pieces, also made from recycled materials, by WISHULADA creator Wishulada Puntaranuwong.  
Guests also have access to additional amenities including free WI-FI connection; a luxurious VIP lounge; a family room that features a TV lounge, comfortable lounge style chairs, indoor children play area and private curtained nursing rooms for families with young children; and a comfortable guest services and bus waiting area, stroller rentals and complimentary wheel chairs. The center offers 1,500 parking spaces for visitors.
Michael Tang, Managing Director of Siam Premium Outlets Bangkok said, “We are excited at the opening of Siam Premium Outlets Bangkok – the center will create over 1,000 jobs, which will make a strong contribution to the economy of Thailand. The center marks a new dimension in the country’s retail scene for the local Thai and the expatriate community, and it will reinforce Thailand as one of the world’s most popular tourism destinations. Our center team plans to partner closely with the other tourist attractions in the neighborhood a key tourist destination of Thailand.”

Siam Premium Outlets Bangkok will adhere to a strict set of health and safety measures to comply with the effort of the authorities to limit the spread of COVID-19, with the installation of the digital check-in and check-out platform ‘Thai Chana’ at all entry points, infrared thermometers, hand sanitizing gels at essential contact points. All center staff are required to wear face masks. The center will limit the number of staff and visitors on the premises in accordance with social distancing measures.
Siam Premium Outlets Bangkok opens daily, from 10:00 – 21:00. Free shuttle bus service is available daily at Makkasan Airport Rail Link station, located only 15 minutes away from the national Suvarnabhumi Airport, easily accessible from Bangkok-Chonburi Motorway No.7 route, km. 23, exit 5, Lat Krabang.
For more information, visit www.siampremiumoutlets.com 


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About Simon
Simon is a real estate investment trust engaged in the ownership of premier shopping, dining, entertainment and mixed-use destinations and an S&P 100 company (Simon Property Group, NYSE: SPG). Our properties across North America, Europe and Asia provide community gathering places for millions of people every day and generate billions in annual sales. 


About Simon Premium Outlets® 
The global Simon Premium Outlets portfolio offers exceptional brands at extraordinary savings through a diverse mix of luxury, designer and homeware retailers. Our Simon Premium Outlets in the United States, Puerto Rico, Canada, Japan, Malaysia, Mexico and South Korea are some of the most iconic and productive shopping destinations for residents and travelers including Woodbury Common, Orlando International Premium Outlets, Desert Hills Premium Outlets, Las Vegas North Premium Outlets and Wrentham Village Premium Outlets. For more information follow Premium Outlets on Facebook, Twitter, and Instagram.


About Siam Piwat
Siam Piwat is the owner and operator of prestige retail developments in Thailand such as Siam Paragon, Siam Center, and Siam Discovery, as well as the joint venture partner of ICONSIAM – the THB 540 billion (US$ 1.7-billion) Bangkok, riverside landmark development opening in 2018. Siam Piwat is a world-class innovator in retail and lifestyle destination development that is the partner-of-first-choice of the world’s great companies that are the best at what they do. The company’s developments have won many global awards including awards for ‘best store design in the world’ and ‘best shopping mall design and development in the world’ from two of the world’s most prestigious retail development associations, as well as been ranked 6th as the world’s most talked about places on Facebook. 
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View a Partial Solar Eclipse from Bangkok’s Highest Rooftop

June 21, 2020, 8:32 am
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King Power Mahanakhon partners with the Thai Astronomical Society 

to view a Partial Solar Eclipse from Bangkok’s Highest Rooftop
Bangkok / 21 June 2020– King Power Mahanakhon joined hands with the Thai Astronomical Society for a partial solar eclipse viewing from Mahanakhon SkyWalk, Bangkok’s highest rooftop and iconic landmark which recently reopened its doors to the public. The partial solar eclipse could be witnessed across all 77 provinces in Thailand. In Bangkok, the phenomenon took place between 13.11hrs-16.10hrs, with its maximum occultation at 14.49hrs (GMT+7). Live footage of the eclipse taken from the 78th floor rooftop was broadcast via the Thai Astronomical Society’s website and official Facebook page. The activity marked the first collaboration between Mahanakhon SkyWalk and The Thai Astronomical Society with an aim to promote knowledge about the scientific phenomenon and to provide an alternative venue for viewing astrological events from the heart of Bangkok.

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Initial result of the trial in monkeys is promising. Thailand COVID-19 vaccine program is on track with the planned human trial later this year.

June 21, 2020, 8:20 pm
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     Thailand : Dr. Suvit Maesincee, Thailand's Minister of Higher Education, Science, Research and Innovation gave the latest updates on Thailand's COVID-19 Vaccine Program that the initial result on the trial which he witnessed the first doses in Monkey last month is promising. "All monkeys receiving the mRNA vaccine construct remain healthy and free of side effects. Blood test shows that the monkeys produce satisfactory level of antibody against the SARS-CoV-2, the virus that caused COVID-19", Suvit said. He added that "The Government is committed to support and fast-track the vaccine development efforts, both domestically as well as collaboratively with academic and industrial partners around the world."
    "Currently, we have 5 COVID-19 candidate vaccines in development", according to Professor Sirirurg Songsivilai, Secretary-General of National Research Council of Thailand (NRCT) and Head of Emergency Operating Center on Medical Innovation, Research and Development of Thailand's Centre for COVID-19 Situation Administration (CCSA).  Some vaccine candidates are in early stage of development, but 2 candidate vaccines are already in animal evaluation.  The mRNA vaccine developed by Chulalongkorn University has proceeded through evaluation in mouse and then in monkey.  Second dose in Monkey is given on June 22 at the National Primate Center in Saraburi, north of Bangkok.  "We are very cautious and conducted the trial under strict regulations. With this encouraging result, we have proceeded with the second dose and expect that the antibody level will get even higher in the next few weeks. If things go according to plan, and this is the big ifs, of course, human trial should start later this year".  The inter-ministerial COVID-19 Vaccine Program is jointly supported by the National Research Council of Thailand (NRCT), Ministry of Higher Education, Science, Research and Innovation, and the National Vaccine Institute (NVI), Ministry of Public Health.  The government has earmarked 3 billion Bahts (around USD 100 million) to support the vaccine effort.
 
Professor Sirirurg Songsivilai, Secretary-General of National Research Council of Thailand (NRCT) and Head of Emergency Operating Center on Medical Innovation, Research and Development of Thailand's Centre for COVID-19 Situation Administration (CCSA). 

     Thailand is well on track on the control of the first wave of COVID-19 outbreak.  So far, 3,148 individuals are infected, with 58 deaths.  There are no domestic cases for 4 consecutive weeks, with all recent cases are returning citizens from overseas who are under the managed state quarantine.
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Grande Asset raising new high standard for tourist’s safety to visit 6 leading hotels in Thailand

June 24, 2020, 3:40 am
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Grande Asset announces the cooperation of 7 leading business partners 
Raising new high standard for tourist’s safety to visit 6 leading hotels and resorts in Thailand
Grande Asset Hotels and Property PLC raises health safety standards with special care for tourists by introducing new standards in hygiene to increase confidence in travel. For the first time in Thailand, TytoCare and online medical services by Phyathai Hospital have been installed in hotels. Also, modern solutions from AIS for the screening of guests are being implemented. Travelers are also offered special cash vouchers to add value to stays at the 6 luxury resort hotels in Bangkok, Hua Hin, Pranburi and Phuket, as well as Thai Air Asia flights at special prices, Covid-19 insurance from Dhipaya Insurance and privileges from ICBC and KTC Credit Cards.
Bangkok, 24 June 2020 — Grande Asset Hotels and Property Public Company Limited, a leading property and hotel development group, announced its cooperation with business partners to instill confidence in travelers at a press conference attended by Mr. Wichai Thongtang, Chairman and Mr. Wittawat Wipakul, Vice President together with Dr. Apirak Palwatwichai, General Medicine Center, Phyathai hospital group - Phyathai-Paolo Medical Campus, Mr. Yongsit Rojsrikul, Chief Enterprise Business Officer of AIS, Dr. Somporn Suebthawilkul, Managing Director of Dhipaya Insurance Plc, Mr. Tassapon Bijleveld, Executive Chairman of Thai AirAsia Co Ltd., Mr. Wan Huat Joseph Chia, Executive Vice President - Branch Banking Division, ICBC Bank Thailandand Ms. Prym Panyasereeporn, Vice President - Travel & Leisure (Hotel Marketing), "KTC" or Krungthai Card Public Company Limited.
Mr. Wichai Thongtang, Chairman of Grande Asset Hotels & Property Public Co. Ltd., revealed“This is a significant cooperation of leading organizations joining to boost Thai tourism. Today, Thailand has shown the potential as the second country in the world that can control and eliminate the epidemic of Covid-19.  As a result, travel and hotel reservations are becoming busy again. It’s a good sign for the tourist industry. Hotels under Grande Asset Hotel and Property have been upgraded to the highest standards of hygiene safety. That means all tourists and visitors will receive special care with a new level of hygiene from modern technology and advanced medical services, so tourists can feel completely safe. This is the first time in Thailand’s hospitality business that advanced medical and innovative technology has been offered to tourists so as they can experience true health safety.  Moreover, in addition to these measures to building confidence for Thai tourists, it is also good preparation before the opening for international tourists.”
Wittawat Wipakul, Vice President, Grande Asset Hotels and Property, said “Grand Asset Hotels & Property has joined with our business partners in 2 areas. For Health Safety, we have collaborated with Phyathai Hospital, AIS and Dhipaya Insurance, including setting up of TytoCare and online medical services by Phyathai hospital as well as bringing modern solutions from AIS to screening guests and offering Covid-19 insurance from Dhipaya Insurance. Meanwhile, in the Tourismarea, we have strong cooperation from leading business partners including special air tickets from Thai Air Asia and special benefits from ICBC and KTC credit cards.”
Grande Asset Hotels and Property also plans to increase the number of Thai tourists by adding value to the voucher, which tourists can choose to use at our luxury hotels and resorts in Bangkok, Hua Hin, Pranburi, and Phuket. And this is the first time that vouchers can be used with different hotels in the Grande Asset Hotel chain including Hyatt Regency Bangkok Sukhumvit, Royal Orchid Sheraton Hotel, The Westin Grande Sukhumvit, Bangkok, Sheraton Hua Hin Resort & Spa, Sheraton Hua Hin Pranburi Villas and also one partner hotel Amatara Wellness Resort in Phuket. A voucher of 6,000 baht is worth 10,000 baht and a voucher of 12,000 baht is worth 20,000 baht and they can be used for accommodation, dining, and spa. The vouchers can be purchased at all 6 hotels from today until 31 July and can be used daily, except for holidays, until 23 December 2020.”
In terms of health and safety standards from "Phyathai Hospital Group", Dr. Apirak Palawatwichai said“Phayathai Hospital Group is providing medical services to enhance the health safety of guests.  For the first time in hotels in Thailand, the "TytoCare" device will be installed, this new medical technology can check a patient's health and send information about lungs, heart, heartbeat, blood pressure, oral cavity, ears and skin to doctors to diagnose conditions, this works in tandem with the “Clinic Connect” service, allowing online consultation so as the service users do not have to go to the hospital. There has also been cooperation in hygiene management with the hotel, with “Indoor Air Quality” in-depth inspections of the air-conditioning system by measuring the dust, toxic substances, allergens, temperature measurement in the main hotel area, which directly affects the guest's health condition, and also the safety of hotel tools to be in accordance with the criteria approved by Phyathai Hospital Group. This includes safety and hygiene training for hotel staff, especially for room service, restaurants, meeting rooms, swimming pools, and enhancement of security and services such as sterilizing with ozone in rooms and the ambulances are available 24 hours a day.”
Mr. Yongsit Rojsrikul, Chief Enterprise Business Officer of AIS said“AIS has collaborated to offer a ‘Thermal Face Recognition’ solution that measures heat and body temperature efficiently to enhance confidence in guests. The Face Recognition system allows the recording of identity and temperature data at the same time and can also show the number of visitors in real time through Traveler Tracking Solutions, a tracking device with NB-IoT technology that allows for travel data logging which will be useful when investigating and tracking disease cases. There is also a system to set up surveillance areas and alert tourists when traveling to those areas as well as an emergency panic button to notify of any emergency situation. In addition, it is convenient for customers to purchase Grande Asset's cash vouchers via the "JongSabuy" application which offer discounts and redemptions for AIS Serenade membership.”

Guests who bought voucher set will also receive COVID-19 insurance from Dhipaya Insurance.  Dr. Somporn Suebthawilkul, Managing Director of Dhipaya Insurance Plcsaid “Dhipaya Insuranceis providing coverage to hotel guests with the “COVID-19 Insurance Plan” which covers medical expenses from a Covid-19 infection up to 100,000 baht, along with compensation for terminal illness from a coronavirus infection up to 100,000 baht and also additional accidental death coverage  of 100,000 baht. Customers will be covered for a period of 30 days.”
In terms of cooperation to encourage tourism with Thai Air Asia, Mr. Tassapon Bijleveld,revealed“Thai Air Asia is providing domestic routes with special ticket prices for customers who make a reservation with Grande Asset Hotels and Property to ensure that all visitors can travel comfortably.  This cooperation is a good opportunity for businesses related to the tourism industry by bringing our products and services together to encourage travel.”


Cooperation with financial partners includes ICBC Bank Thailand. Mr. Wan Huat Joseph Chia, Executive Vice President - Branch Banking Division, ICBC Bank Thailand said “We will give the special privileges for ICBC credit card members who purchase vouchers from Grande Asset Hotels and Property. This privilege is only for ICBC credit cardholders located in Thailand who are Thai customers and Chinese businessmen in Thailand, which are groups of customers with high spending power for tourism.”
For privileges from Krungthai Credit Card (KTC), Miss Prym Panyasereeporn said “KTC Credit Card will give special privileges and value so cardmembers can have a special holiday experience. All types of KTC credit cards will receive a 4% discount instantly or choose to pay 0% instalment for 5 months when buying a Grande Asset Hotels and Property gift Voucher card. Credit card members who buy a gift card through KTC World Travel Service Center (Tel. 02-123 5050) between 1-31 July 2020, can enjoy the benefits plus exchange KTC Forever points equal to the purchase amount for an additional 12% discount as well.”
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EEC RTA awarded U-Tapao power supply to BGRIM

June 26, 2020, 2:21 am
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Signing Ceremony of the Ratchaphatsadu Land Lease Agreement 
for Electricity Generation and Chilled Water Supply in Development of
U-Tapao International Airport and Eastern Airport City Project
Mr. Sontirat Sontijirawong, Energy Minister of the Kingdom of Thailand presided over the Signing Ceremony of the Agreement to Lease State land (Ratchaphatsadu) for the Purpose of Producing Electricity and Chilled Water at the U-Tapao International Airport and Eastern Airport City Development Project between the Eastern Economic Corridor Office of Thailand (EECO) and B.Grimm Power Public Company Limited (BGRIM). Dr. Kanit Sangsubhan, Secretary-General of the EECO; and Mr. Harald Link, Chairman of B.Grimm, and Mrs. Preeyanart Soontornwata, President of B.Grimm Power Public Company Limited participated in the signing ceremony at the Mandarin Oriental Hotel, Bangkok. The event was witnessed by representatives from relevant government agencies and private companies and organisations.
The Public Private Partnership Agreement of the U-Tapao International Airport and Eastern Airport City Project which was signed on Friday 19 June 2020 is considered one of the key infrastructure investment projects of the EEC to elevate the U-Tapao International Airport  to become “Bangkok’s Third Major Commercial International Airport”, with connection to Don Mueang and Suvarnabhumi International Airports via high-speed rail link. The three airports will be able to accommodate a total of 200 million passengers a year. The region is poised to become the centre of tourism industry, the logistics and aviation hub as well as becoming the “Eastern Aerotropolis” thus driving Thailand towards becoming an aviation hub and Asia’s economic gateway.

The project to produce electricity and chilled water is part of the utilities system development in the U-Tapao International Airport and Eastern Airport City that will prime the area to accommodate the expansion of passengers, logistics and aviation businesses, and the vision of becoming the centre for E-commerce businesses and technology hub for aviation.

The Royal Thai Navy as the agency responsible for the Project to develop the U-Tapao International Airport and Eastern Airport City together with EECO has selected B.Grimm Power Public Company Limited as the company to lease 100 Rai of State land to carry out utilities development system which include the electricity and cooling water systems to accommodate the development of the U-Tapao International Airport and Eastern Airport City. The electricity will be produced using hybrid power generation system from a cogeneration power plant which sources its raw materials from natural gas and PV Solar Farm, a type of clean energy source in line with the key guiding concepts of the EEC. The total electricity generation capacity is 95 Megawatts equipped with the smart Energy Storage System (ESS) of 50 Megawatt-hours. The system is also prepared to utilise other types of electricity sources should the airport reach its highest level of development and demanding more than 95 megawatts of electricity. The system’s energy security will be further enhanced by the energy storage system with the capacity to store 100 percent of electricity produced. The heat resulted from electricity generation will be converted to the production of chilled water used in the air-conditioning system of the airport, thus moving towards maximum utilisation of energy while reducing any environmental impacts.

Moreover, the hybrid power generation system is able to select efficient or economical sources of power in order to provide electricity with continuity and stability. The energy storage system reduces any damage which may affect electrical devices that are normally in operation for 24 hours. This will also be an efficient and convenient system for passengers of the U-Tapao International Airport .
Mr. Harald Link, Chairman of B.Grimm stated that B.Grimm Power Public Company Limited is delighted to sign the lease agreement of Ratchaphatsadu land to carry out the business of producing electricity and chilled water for the U-Tapao International Airport and Eastern Airport City Development Project which is considered an immensely important project among infrastructure development projects of the EEC. The U-Tapao International Airport will become the new commercial international airport of the future which will contribute significantly to the nation’s economic growth. It is our greatest pride and honour for B.Grimm as a Thai company that has contributed to Thailand’s key infrastructure developments over the past 142 years of its business.

BGRIM has been entrusted with this honour by the Royal Thai Navy and the EECO to be responsible for the production of electricity and chilled water for the U-Tapao International Airport and Eastern Airport City Development Project because the Company has expertise in the successful construction, development, and management of power plants in the leading major industrial areas in the provinces under the EEC project. This began in 1995 when the Company started developing a cogeration power plant. Hence BGRIM is fully confident that the Company will be able to utilise its readiness and its experience to develop a new power plant for the U-Tapao International Airport and Eastern Airport City Development Project to its highest ability. The opportunity and honour entrusted on BGRIM will lead to greater capacity to accommodate the increasing demand for quality electricity in this special development area.


Moreover, the Company has been cooperating closely with the world’s leading partners including China Energy Engineering Corporation or Energy China, a top state owned conglomerate speciailising in energy from the People’s Republic of China which provides the hybrid power generation technology for construction, and Korea Electric Power Corporation or KEPCO, a state enterprise and the largest electric utility from the Republic of Korea with expertise in a provision of the Energy Storage System (ESS) technology and the Smart Energy Management System (EMS). The Company also collaborates with Siemens from Germany which provides continued support for Gas & Steam Turbine technology to the project. Such close collaboration guarantees that BGRIM will be able to develop an electricity production and distribution system that is secure, stable, modern and environmental-friendly to the highest efficiency, contributing to the foundation of the key infrastructure systems that will drive the U-Tapao International Airport and Eastern Airport City Development Project to success as envisioned in the Government’s strategies.
Mrs. Preeyanart Soontornwata, President of BGRIM commented that currently the Company is, in all aspects, more than ready to ensure that the work to implement the policy of developing the U-Tapao International Airport can be carried out immediately. The hybrid electricity generation system for the U-Tapao International Airport and the Eastern Airport City Development Project will be ready for Commercial Operation Date (COD) in 2024. It will become one of the largest hybrid power plants in the world efficiently utilising the three electricity-generating systems. It will be able to bring to the fore the most modern, stable and efficient power generation technology while ensuring safety, sustainability, and friendliness to the environment. This power plant is considered a key utilities project that will truly be able to foster energy security for the future for the U-Tapao International Airport and Eastern Airport City Development Project in accordance with the Government’s development policies.
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Demystify 5 Cobot Myths

June 28, 2020, 11:03 pm
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By: Darrell Adams, Head of Southeast Asia & Oceania, Universal Robots
Collaborative Robots (cobots) have emerged to the centerstage in modernising the factory floor. But some myths and misconceptions have emerged, such as displacing human workers and safety risks. Which of the myths are real and which are pure misconceptions?
1. Cobots replace jobs
For a long time now, the message within manufacturing has been that robots steal jobs. However, it is not true in the case of cobots. Cobots actually relieve workers from strenuous and repetitive tasks so that they can take on better, more exciting roles within the company. And, with the cobots helping to increase productivity, companies often find themselves in a position to hire more people, thus creating jobs, not eliminating them.

Only 10 percent of jobs can be fully automated. With cobots, the production rises 50% – without job losses. From 2017-2020, robots will create upwards of 2 million jobs globally, but no machine will ever replace human dexterity, critical thinking, decision-making, and creativity.

2. Robotics automation is for complex, large-scale operations
When most people think of robots, the image of a large, lumbering box used on assembly lines often comes to mind. But the reality is, with the flexibility of cobots, companies can automate even the simplest of tasks. Regardless of the scale of output, cobots can be deployed for processes that are repetitive, manual, or potentially strenuous for workers – such as pick and place, packaging and palletising, screw driving, gluing, dispensing, and welding.

The BAI Lear Automotive System in Beijing specialises in the design and manufacturing of car seat systems, producing 1,500 sets of seats and tightening 6,000 screws a day. For a facility that has such high throughput, downtime is unacceptable. The company decided to search for an efficient and flexible automation solution that would reduce the time for workers to be acquainted with new equipment and reduce potential delays to production.

After an evaluation, BAI Lear deemed cobots would be more suitable than industrial robots, given the tight spaces in its workshops, the high costs of traditional industrial robots and their low flexibility to adapt to future needs. Eventually, BAI Lear deployed 38 Universal Robots (UR) cobots. The workers found the UR cobots easy to configure, user-friendly, cost effective, and reliable, greatly shortening the integration and commissioning cycle, and reducing deployment risks. 

3. It's a hassle to implement and maintain robots
It is true that some robots are large, cumbersome, and difficult to operate. One might say they practically require a PhD to run them. But not cobots. Cobots are easy to implement, operate, and maintain. And, because cobots are so compact and lightweight, there is no need to change the production layout when switching the cobot between tasks. They are easily programmed or re-deployed and require minimal maintenance.

4. Cobots are dangerous
With traditional industrial robots, it is impossible to work with them side-by-side without some serious safety concerns. These traditional robots can handle heavier, larger materials and require safety sages to keep humans out of the workspaces.

Cobots are different from traditional industrial robots. They are created with safety in mind, reducing safety risks for workers. Specifically designed to work in conjunction with human workers, they perform best as a minimally disruptive solution to safety concerns. Given their built-in safety functions, cobots and individuals can work in tandem without needing cages (subject to assessment).

One company that relies heavily on the ability to work closely with cobots is PLC Industries in Singapore. PLC Industries places employee safety as a top priority, since workers need to work in close proximity of the robots. The company wanted to ensure that the robots were able to operate efficiently and safely within confined spaces. After extensive evaluation, PLC Industries determined that the Universal Robots' UR10 cobots meet such requirements, with no need for safety guarding.

“Seeing my colleagues being totally at ease working alongside the robots is very encouraging. Being able to work without fear is a definite plus for all of us. The improved focus that everyone now posseses comes from lower fatigue and higher concentration levels. This significantly reduces the chance of an accident from occurring”, says Yeo Hock Lee, Engineering Manager, PLC Industries.

5. Cobots are costly
There is some truth to this myth – robots can be expensive. But that is not true for every kind of robot. For cobots, upfront costs are typically only 20% of traditional robots, with an average payback period as short as six to eight months. Cobots are cost-effective and their installation requires minimal investment, given they do not need major infrastructure changes. And, unlike traditional robots, they can also be redeployed to different functions in the production line and used around-the-clock.
In the age of global challenges such as the pandemic, trade wars, political turmoil, and more, companies need to reduce risks and profit in a sustainable and safe manner. Automation with humanity in mind is not just possible, but sustainable and safe, with the use of collaborative robots or cobots humming along with humans. The age of robots is here to stay, for the better of us all.
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Develop Thailand’s First e-Ferry for Travel. Raising the bar for electric boat production.

June 30, 2020, 12:50 am
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Marine Department and NSTDA Inked New Partnership with Leading Private Organizations: “BanpuNext” and “Sakun C” to Develop Thailand’s First e-Ferryfor Travel
Raising the bar for electric boat production, ready to drive industry’s growth & sustainability
Bangkok - Four parties from the public and private sectors, including the Marine Department, National Science and Technology Development Agency (NSTDA), Banpu Next Co., Ltd., a subsidiary of Banpu  PCL., and Sakun C Innovation Co., Ltd., joined hands to sign an MoU in “Design development, production and standardization of quality electric ferries (e-Ferry) for the safety of water transportation and the promotion of maritime commerce.” The MoU highlights objectives to raise the production standards of electric ferries while increasing competitiveness at the national and international levels, which will lead to sustainable growth of the industry, as well as encourage all sectors to recognize the importance of using clean energy in the industrial and business sectors. The agreement especially aims to promote the use of e-Ferries in tourism which will not only help save the energy, but also reduce water and air pollution in the long term. By using efficient water vessels, it will help return sustainability to the aquatic ecosystem, as well as offering a better quality of life for people in the community and tourists. Thailand’s first e-Ferry for travel under the new partnership is scheduled to launch officially within this year, serving as a fast, convenient and environmentally-friendly travel option.
Mr. Withaya Yamoung, Director-General of the Marine Department, shared his view, “The Marine Department is the primary government agency to supervise and promote the development of safe, efficient water transportation systems and maritime commerce. In accordance with international standards, our mission is to push forward the aquatic and maritime interconnection with other public transit systems in order to promote convenience, speed, safety and better coverage of intercity travel for the people. Our department strives to ensure the standards and provides direction guidance for the e-Ferry development in Thailand. Under our consultancy, private sectors can benefit from the commercial extension of business, ranging from using modern assembly technology in compliance with government standards, jointly developing and transferring knowledge of electric technology systems, to reviewing the criteria, terms, conditions, and laws for the inspection of electric vessels in accordance with utilized modern technology. Therefore, this collaboration in the development and production of Thailand’s first electric ferries for travel is a crucial step to improve the standards of the country’s water transportation systems and maritime commerce.” 
Dr. Julathep Kajornchaiyakul, Executive Director of National Metal and Materials Technology Center (MTEC), National Science and Technology Development Agency (NSTDA), revealed, “NSTDA has been engaging in the activities regarding electric vehicles for over 10 years.  We pioneered the development of battery technology with component systems, such as the BMS cooling systems. Recently, the government cabinet has approved to establish the National Energy Technology Center (ENTEC) to be the research entity with direct responsibilities in this field. Meanwhile, NSTDA continues the research and development of motor with control systems in order to identify new motor technologies that are suitable for domestic production. We also integrated cutting-edge technology, such as IoT, smart systems, and various design and structure analysis systems for electric vehicles focusing on lightweight to save the energy and increase safety. NSTDA is equipped with a research and service team with expertise in the development of standards, assessment, and product certifications. Our team of experts also has hands-on experience working with government agencies and in many fields of industry, such as standard formulations relating to electric vehicles, and IoT technology, such as socket-outlet standards and charging stations, etc. NSTDA will bring these strengths together to promote the operations under this partnership in order to create a sustainable development of the e-Ferry industry in Thailand.” 
Mrs. Somruedee Chaimongkol, Chief Executive Officer of Banpu PCL. and Banpu Next Co., Ltd., revealed that “BanpuNext, a subsidiary of Banpu , as a leading smart clean energy solution provider in Asia-Pacific, continues to underline the Greener & Smarter strategy of Banpu by bringing together innovation, knowledge and expertise to support the development and production of the first e-Ferry for travel in Thailand. With regards to our e-Ferry development strategy, we’ve integrated a variety of energy technology solutions, utilizing both hardware and software in the production development, including high-capacity lithium-ion battery (LiB) - a prominent business of Durapower Holdings Pte Ltd—a joint-investment with BanpuNext, developed especially for the usage of e-Ferries. Moreover, the company has embarked on the procurement for e-Ferry charging stations. At the same time, we make sure to equip these stations with cutting-edge software technology, such as the Energy Management System (EMS) for energy storage control, charging and regulation of appropriate usage capacities. This enabled us to analyze the data in order to plan the preventive maintenance for the e-Ferries to always be ready and work with full efficiency. We believe that this joint partnership will help improve water transportation, promote the use of clean energy vehicles with high efficiency, help reduce environmental pollution, as well as create a better quality of life for people in the community, society and tourists.” 
     Mr. Namchai Sakunchoknamchai, President of Sakun C Innovation Co., Ltd., further explained, “Sakun C has been jointly studying the feasibility of electric ferries alongside NSTDA for many years. The vessels that we had successfully developed can directly support the installation of electric systems. However, there are limitations in many aspects as well as other components such as the electric systems that still cannot respond to the market. Furthermore, there are still issues about the battery usage, the confidence in spending, the warranty, the charging systems, the price range that is negotiables in business, the unclear rules and regulations, and the lack of technical professionals who are knowledgeable about the inspections and operations of the ships. Most importantly, there has been no organizations which can provide clear answers to these issues. Eventually, after we collaborated with BanpuNext, a leading smart clean energy company with robust policies and directions to create a sustainable development of alternative energy, we capped on their professionalism to answer these battery technology issues with the Energy Management System (EMS) and the charging system, as well as the warranty issues. We also had a meeting with the Director-General of the Marine Department regarding the production and registration of the e-Ferries, in which, he has provided great advice and assistance in calling meetings of all relevant parties in order to plan and improve the systems, as well as to develop human resources and work models in lined with current technology. Apart from this, we have invited NSTDA to share knowledge about all aspects of electric systems. This e-Ferry project jointly developed with BanpuNext has now progressed up to 90% and we are currently undergoing various system tests to ensure utmost confidence. These e-Ferries are not manufactured only for research purposes or for personal use. The vessels are produced for actual commercial purposes for the clients who placed orders to bring them to service in the tourism industry in the Southern Seas of Thailand. Therefore, we need to ensure a stringent and thorough standard testing procedure. We hope that this partnership will yield benefits to the Thai e-Ferry business sector.”
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TAT “We miss the rain” initiative invites you to explore 60 different happiness routes @ Muang Thai the Series.

July 1, 2020, 1:53 am
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Pack your bags and take to the sky – or road – as part of this new campaign with the TAT.
The “We miss the rain” initiative invites you to explore 60 different happiness routes @ Muang Thai the Series and enjoy special offers throughout this rainy season.
1 July 2020. Tourism Authority of Thailand (TAT) collaborates with travel partners as part of the new campaign “We miss the rain” - 60 Happiness Routes @ Muang Thai the Series. And now, you are invited to embrace the upcoming rainy season by packing your bags, heading into the great outdoors and finding joy in the soothing rain -- with special promotions and offers on accommodation, flight tickets, car rentals, spas, and a lot more activities –- exclusively for rainy season lovers exploring Thailand.
Mr. Yuthasak Supasorn, Tourism Authority of Thailand (TAT) Governor said, “The green, rainy season this year will be more special than ever –- an occasion everybody looks forward to after a long period of staying and working at home. TAT is now offering this special campaign, “We miss the rain”, which invites you to explore 60 rainy season destinations voted by tourists as the places they want to visit the most, such as Baan Pabongpiang in Chiang Mai, the rice terraces of “Pid Thong Lang Pra” project in Nan, the green fields Baan Phamon in Chiang Mai, Lung Dech Tea Farm and 2000 Tea Farm in Chiang Mai, and many more places.” 

TAT and its travel partners are offering special promotions exclusively for Thais throughout the rainy season, including:
  • Thai Smile Airways offers a special ticket promotion “Rainy Me & My Gang” with flights to Chiangmai, Surat Thani, Phuket and Narathiwat starting at 1,250 baht. Passengers traveling between Bangkok to Phuket will have a chance to win 60 accommodation vouchers from Blu Monkey Phuket Group hotels, with a value totaling over 150,000 baht.  Rest assured that the best hygienic standards will be adhered to for the safety of all passengers. Seats can be booked during the period 1– 15 July 2020 for flight dates between 16 July and 15 September 2020.
  • Nok Air offers the first 60 passengers to purchase a ticket as part of Nok Air’s “Go Solo Go Far” promotion from Bangkok to Chiangmai will receive free-stay accommodation vouchers for Baan Phuen Hostel & Rooftop in Chiangmai! International standard COVID-19 prevention measures are being strictly employed on all Nok Air flights. 
  • AirAsia offers their “Fly to North and South” promotional deals with seats available for booking from July onwards. Fly safe with AirAsia on all domestic flights.
  • Trip.com launches its flash sale event “Family Fun Fin” with up to 75% off accommodation for families. The event lasts only 3 days and these special deals are available from 1-3 July.
Other special deals for rainy season lovers include:
  • Trip.com offers up to 50% hotel discounts and domestic ticket discounts. 
  • VietJet Air’s Bangkok-Chiangmai deals starting from 1,225 baht, available until 25 July 2020. Fly today until 30 August 2020. 
  • Grab offers a 60% discount for Just Grab and Grab Car services with promotional code “TATRAINY”.
  • ASAP offers a 30% discount when using promotional code “60WHP”.
  • BUDGET has special rental car promotions starting at 800 baht per day when using promotional code “TATBUD20”.
  • OASIS SPA offers special deals for tourists purchasing SPA packages as part of the campaign, starting at 2,548 baht (reduced from 5,900 baht).
  • Muang Thai Insurance offers a 15% discount on insurance premium. Customers will also receive a 100-baht Tesco Lotus gift card with a minimum purchase of 400 baht.
  • Cigna is giving away free 3-month life insurance packages covering medical expenses of up to 5,000 baht per case. Sign up via the “We Miss the Rain” campaign.
Mr. Yuthasak Supasorn, Tourism Authority of Thailand (TAT) Governor concluded, “Every traveler purchasing travel deals and flights from the campaign website (hellorainy.60เส้นทางความสุข.com) will have a chance to win over different 100 prizes including plane tickets, hotel vouchers, travel packages and other premium items -- with a total value of 1 million baht. The draw to select winning participants will be held on 30 September 2020. Updates on all of the activities and events will be posted on the 60 Happiness Routes Facebook page.”  

Follow and discover more about the “We miss the rain” campaign using these links: 
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TAT Launches “Amazing Thai Tay Competition 2020”

July 2, 2020, 12:51 am
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Young people have been invited to take part in a new competition to create 10 different inspiring travel ideas by searching for seldom-visited destinations and cool new experiences in 5 regions around Thailand. After documenting their stories, participants will have the chance to win prizes worth a total of THB 500,000.
Bangkok, July 2, 2020. The Tourism Authority of Thailand (TAT) Central Region in partnership with Thai Smile Airways, AirAsia, Nok Air, AVIS Rent A Car Thailand, dtac, Canon, KEEN, RyoiReview and Forever-Young.asia are holding the “Amazing Thai Tay Competition 2020” to promote tourism under the concept “Thailand is beautiful everywhere, in every style”. The initiative invites Young people to take part in the competition to create 10 different inspiring travel ideas by searching for seldom-visited destinations and cool new experiences in 5 regions around Thailand. After documenting their stories for others to see, they’ll have the chance to win prizes worth a total of THB 500,000. 
Mr. Apichai Chatchalermkit, the Tourism Authority of Thailand’s (TAT) Executive Director of the Central Region, said “The Tourism Authority of Thailand has developed a domestic tourism promotion strategy under the concept of Amazing Thai Tay: “Thailand is beautiful everywhere, in every style” to engage the millennial tourism market without classifying tourists based on demographic segmentation. Instead, tourists will be classified based on the idea of fragmentation, such as lifestyles and personal preferences. The Amazing Thai Tay Competition will present inspirational travel ideas from the select finalists who represent 10 types of tourists. These tourists will be tasked with searching for interesting experiences and new perspectives within 5 regions and then share their travel stories to inspire everyone else to travel in their own styles because “Thailand is beautiful everywhere, in every style.

Mr. Apichai Chatchalermkitalso mentioned that,“260 teams from all over Thailand have applied for this competition and the committees have selected the 50 finalist teams who will be representing the 10 types of tourists.”
The 10 types are:
1.    Hipsters  
2.    Green Lovers 
3.    Young @ Heart 
4.    Conquerors 
5.    Digital Nomads 
6.    Social Story
7.    Camera is my life 
8.    Voluntourists 
9.    Me Myself & I  
10.    Foodies  
The 50 finalist teams are now ready for their journeys in search of seldom-visited destinations and cool new experiences from all over Thailand to present and encourage Young people to travel around Thailand in their own styles. The competition begins in July 2020 and the winners will be revealed on August 20, 2020. You can follow the progress of the competition at www.ไทยเท่10สไตล์.com/blog
TAT in partnership with Thai Smile Airways, AVIS Rent A Car Thailand and TraveliGo.com will conduct sales promotion activities to encourage other tourists to visit the 5 regions starting from today until September 10 this year. All tourists who travel in their “own style” will receive special discount deals such as…
1. Special prices on flight tickets from Thai Smile Airways.
2.Special price deals with 50 hotels such as…
    - The Naka Phuket
    - Samed Villa Resort
    - Country Camp Ubon
    - River view resort at chaewlan
  - The Sea Koh Samui Beachfront Resort & Spa
    - Dusit Thani Pool Villa
- Putahracsa Hua Hin Resort
3. Special prices on car rentals from AVIS Rent a Car for road trip travelers.
Tourists who want to reserve deals can find more details at www.ไทยเท่10สไตล์.com from today until September this year. 
Mr. Apichai Chatchalermkitadded“The TAT strongly hopes that the travel stories from 50 teams as part of the Amazing Thai Tay Competition 2020 together with the special discount deals will catalyze domestic travel to these 5 select regions in Thailand. It will also inspire and build confidence for more travel in Thailand throughout the remainder of the year and into 2021.”
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JustCo introduces JustCo Campus, enabling members and public to learn, consult, and connect from anywhere

July 2, 2020, 3:25 am
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JustCo Campus will cater to the current increased demand for online events, and allow members and public to learn and connect with a broader community,
both physically and virtually

Learners engaged in a discussion at a collaboration area at JustCo at AIA Central, Jakarta


BANGKOK – 1 July 2020 – the leading co-working company in Asia Pacific introduces JustCo Campus, a school that aims to nurture modern leaders and facilitate business networking. In partnership with NewCampus, JustCo Campus is born out of an idea to make learning and networking readily available, especially in today’s reality of remote working. 


Launched since June 2020, JustCo Campus will offer a wide range of learning formats to equip members and guests with critical business skills; from one-on-one business consultations, large group workshops, to intimate dialogues at curated panel discussions. To complement the learning aspect, members will also gain exclusive access to networking opportunities such as Power Breakfast and Power Lunch with industry thought leaders, C-suite decision makers, and future collaborators, where exchange of insights and ideas begin. Many members already signed up, citing the tangible benefits of building relationships in a wider network as a compelling reason to join, especially under today’s business condition and the dire need of business development.


The networking effect of JustCo Campus extends across the eight major cities in Asia Pacific where JustCo has presence in, including Bangkok, Jakarta, Melbourne, Singapore, Seoul, Shanghai, Sydney and Taipei. In a hyper interconnected learning club like JustCo Campus, members and guests can expect to connect 1-on-1 cross-borders with other members who they see synergy with. Members-only gatherings will also be organised to allow networking in social settings, such as film screenings, learning festivals and virtual community hangouts. 


Pertinent topics have been thoughtfully chosen to kickstart the JustCo Campus programme in this unprecedented time, such as building a growth mindset, leadership in times of crisis, financial wellness, and mental health.

JustCo Campus membership is available to public at S$59 (approx. THB 1,300) per person per month. In the spirit of inclusive learning, corporates that sign up as a company can enjoy preferential rates per staff. Each membership includes up to two virtual masterclasses per month, and unlimited virtual conferences to network, and group mentoring sessions to learn and connect with peers. In addition, JustCo members who sign up will be entitled to exclusive content and complimentary passes to events not available to other JustCo Campus members.


“JustCo Campus will offer a new integrated learning experience, creating opportunities for organisations to accelerate their business, and for individuals to pursue knowledge in their professional and personal capacities,“ said Kong Wan Sing, Founder and CEO of JustCo. “JustCo has always been about its members, and we are excited to partner NewCampus who will bring their wealth of knowledge to modern day curriculum, and allow us to continuously evolve our offerings to meet the needs of our community and beyond. It is especially fitting in a time like this to keep our community connected virtually, and to ensure that learning continues in the digital space.” 


“NewCampus has considered JustCo a valuable member since 2019. We have run multiple events together in the past, such as the FastFwdFestival. JustCo Campus allows us to extend our programmes beyond a physical space and to provide participants with all-access, instant cross-border connectivity,” said Will Fan, CEO and Co-founder of NewCampus. 


For more information, please visit https://justco.newcampus.co.


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    About JustCo
    Founded in 2011 and headquartered in Singapore, JustCo is Asia Pacific’s leading premium flexible workspace provider. We continually disrupt the status quo and redefine collaborative working.

    In our communities, we connect dynamic entrepreneurs, start-ups and large     corporations. People are at the heart of what we do, as we create networking events and strategic partnerships for our members and partners to gain insights, collaborate, and help each other. Our passion for customer satisfaction ensures our members find the same JustCo hospitality – comfort and peace of mind – no matter where they are.

    We make work better by revolutionising how people work, empowering our ever-growing     community with exceptional flexibility, opportunities and experiences.




    JustCo Locations


    Singapore
    Shanghai, China
    Jakarta, Indonesia
    1. 6 Raffles Quay
    2. 20 Collyer Quay 
    3. 51 Bras Basah Road
    4. 120 Robinson Road 
    5. Asia Square Tower 2
    6. AXA Tower
    7. The Centrepoint
    (Opening 2020)
    1. Cross Street Exchange (formerly known as China Square Central)
    2. MacDonald House 
    3. Manulife Tower
    4. Marina One (East Tower)
    5. Marina One (West Tower)
    6. Marina Square 
    7. OCBC Centre East (Opening 2020)
    8. Ocean Financial Centre (Verizon Innovation Community) 
    9. Samsung Hub (L12)
    10. Samsung Hub (L25)
    11. UIC Building
    12. Westgate Tower 

    1. LL Land Tower
    2. Raffles City Changning 
    3. Wheelock Square 

    1. AIA Central
    2. Sequis Tower 
    3. The Plaza

    Bangkok, Thailand
    Seoul, South Korea
    Melbourne, Australia
    1. AIA Sathorn Tower
    2. Capital Tower, All Seasons Place
    3. Samyan Mitrtown
    4. Amarin Plaza 
    1. Ferrum Tower 
    2. Seoul Finance Centre 
    3. JustCo Tower
    4. The Pinnacle Gangnam 
    5. Concordian 

    1. 15 William Street 
    2. 276 Flinders Street 
    3. 447 Collins Street (Opening in Q3 2020)

    Sydney, Australia
    Taipei, Taiwan

    1. 60 Margaret Street 
    2. 175 Pitt Street
    1. Hung Tai Financial Plaza 
    2. Minsheng Jianguo 
    3. Dian Shih 


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    “Morphosis Apps” continues to penetrate the online platform market worth 200 billion, through their expertise in UX strategies focusing on ease of use, accessibility for users, closing blind spots and fixing applications hard to use

    July 6, 2020, 1:50 am
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    In this new digital era, using websites and applications through mobile devices have become a daily ritual. Two-thirds of the population are already communicating through their mobile devices. A study from the World Economic Forum shows that 60% of the GDP globally will shift into the digital market by 2022, and Therefore, any businesses or corporations that are not accessing the digital market right now are at risk of being behind trends, and thus risk losing all their market shares permanently. The recent pandemic has increased the number of online-shoppers through both websites and applications to 32%, and streaming media to 42% as a result of people staying home and social distancing. 

    However, not all websites and applications are able to successfully retain users. A study found out that 53% of users are unhappy with their online experiences and consumers feel brands fail to meet their standards for user experience. In addition to that, statistics show that 88% of online shoppers said that they wouldn’t return to a website or application after having a bad user experience. It is evident from this that there is a significance to having a strong UX Strategy and plan to achieve business goals. By designing UX/UI that solve solutions that are user friendly, we are able to generate a continuous flow of users which helps generate revenue in the long-term.
    Jeremie Tisseau, CEO of Morphosis Apps (Morphos.is) - a leading digital consultancy specializing in UX Strategy, product design and development - mentioned the importance of building a good user experience for every platform is crucial and should not be ignored, as planning a UX strategy is the core of building any platform.

     “According to research, it is stated that websites and applications that are difficult to navigate create bad user experience and bad impression to reuse it. We are focused and aimed in developing a platform that has a strong UX strategy to provide the best user experience. Our team has over 15 years of experience in designing websites and applications. The latest design trend has been contextual design, meaning designing all content based on the user's behaviors to filter all curated content to display to them. Morphosis Apps provides a service of digital consultancy by covering end-to-end service. From gathering user insights to complete UX strategy planning and related design, to implement a launch to the market that is relevant to the new generation’s behaviors. Capitalizing on strong user experience products, Morphosis Apps has grown 3 times in the last year, and currently holds 5% of UX/UI market share in Thailand. Our clients include local businesses and international corporations such as  Agoda, SCB, Bangkok Hospital, Bumrungrad, BBC, FoodPanda, Manulife, TopGear and BCG“
    Tisseau also adds that Thailand has one of the highest online activities globally. There are approximately 500 agencies or companies that provide a service of software and platform development, raising the market size up to 100-200 billion THB. Brands are competing to build the best user experience for their own target users, in order to build their brand reputation. This includes big corporations that have started to build internal software to automate workflow. Cloud Technology is another trend that has asserted more and more impact due to its convenience and accessibility. This essentially generates more opportunities in software development.
    For more information please contact:
     Business Development department. Morphosis Apps.
      T.02-024-9757 or 062-881-5111  Email: contact@morphos.is Website: https://www.morphos.is
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    TCCtech along with partners to launch “open talk”, IT variety program

    July 7, 2020, 2:35 am
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    To adapt to New Normal via collaboration tools
    OPEN-TEC, (the Tech Knowledge Sharing Platform inspired by TCC Technology Group) has adjusted the community strategy to adapt to new normal trend. The collaboration tools will be applied to ensure the social distancing while maintaining quality of tech knowledge. The new IT variety program called ‘open talk’, will be initiated from collaboration with various local and regional partners. It will be bringing the leading tech expert and top executives from different industries to share their thoughts, experience and how to adopt technology to create the best value tools for business.
    The first episode of open talk is honored by Michael Araneta, Associate Vice-President for IDC Financial Insights, who leads the research and consulting work for Asia/Pacific Financial Services. This first episode is focusing on the impact of COVID-19 on the BFSI (Banking, Financial services and Insurance) market, what BFSI should really need to prioritize, the process regarding cyber-threat and risk management framework, including technology trend.  
    Let’s join “open talk” to gain knowledge; inspirational experience to help encourage all organizations in BFSI sectors and other industries.   

    Highlights
    • Impact of COVID-19 situation on BFSI market (03:09 – 06:57)
    • Buzz word during COVID-19 (07:01 – 09:57)
    • The critical technologies for BFSI after COVID-19 (10:02 – 12:50)
    • The trends and sentiment of investment in these technologies (13:04 – 14:27) 
    Come to join us for more exciting open talk’s VDO and activities at www.open-tec.com , OPEN-TEC Facebook fan page

    Follow us on new episode at OPEN-TEC Facebook Fan page and please Like, See First and Subscribe  
    For additional comment, please feel free to write to us at open-tec@tcc-technology.com

    #Financial #BFSI #Technology #Cloud #Security #riskmanagement #newnormal #creditscoring #MarketTrend #Data #dataanalytics #IDC #MichaelAraneta #TCCtech #Waleeporn Sayasit #opentalk #OPENTEC
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    TAT launches ‘Amazing Thailand Grand Sale 2020 - Non-Stop Shopping’ From 15 July to 15 September 2020

    July 10, 2020, 3:21 am
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    Thai and foreign residents can take advantage of an unprecedented number of deals and promotions.
    Bangkok, 9 July 2020– The Tourism Authority of Thailand (TAT) has announced the ‘Amazing Thailand Grand Sale 2020 - Non-Stop Shopping’ from 15 July to 15 September, 2020, to stimulate tourism spending and help entrepreneurs in tourism-related industries. Miss Thapanee kiatphaibool. -. Deputy Governor for Tourism Products and Business (TAT), said, "The ‘Amazing Thailand Grand Sale 2020 – ‘Non-Stop Shopping’ will continue to promote the image of Thailand as a shopping destination, while also helping all operators affected by the ongoing COVID-19 pandemic.
    https://web.facebook.com/737048116416039/videos/2953628961401830
     “It will offer products from the fashion, sports, communication technology, home decor, childcare, food and cuisine, hotel, spa, and various tourist industries at special prices. This along with gifts and many more privileges is intended to attract interest from Thai and foreign residents and create new experiences in shopping.
    " TAT has invited over 10,000 establishments across the country to join the ‘Amazing Thailand Grand Sale 2020 - Non-Stop Shopping’ project and give special privileges to Thai and foreign residents throughout the two-month period in the main tourism centres of Bangkok, Chiang Mai, Phuket, Pattaya and Hat Yai. 
    The project will differ from the last three years, which formerly focussed on discounts from participating establishments, and event marketing in key areas and lucky draws. This year’s project will take an “O2O: Online to Offline approach” through online activities on the project’s LINE official account (online) that will offer gift vouchers for shoppers to redeem as discounts at participating establishments (offline). 
    Weekly online sales promotions on different categories of products and services will be introduced to entice interest among Thai and foreign residents throughout the two-month period. Week 1: Travel, hotels, airlines and vehicles. Week 2: Fashion, beauty, spa and kids. Week 3: 8.8 Flash Sale. Week 4: Food and beverages. Week 5: Entertainment and sport. Week 6: Property, home décor, and souvenirs. Week 7: IT, gadgets, and electronics. Week 8: 9.9 Flash Sale. 
    On two ‘lucky days’ within the two-month period, TAT is also planning online activities to stimulate spending under the ‘Non-Stop Shopping’ concept, with giveaways and lucky draws. The ‘8.8 Happy Moment’ campaign on 8 August offers 4,100 vouchers, worth 660,000 Baht, through online quiz games. 
    The ‘9.9 Get Lucky Number 9’ campaign on 9 September offers 20 gift vouchers, worth 100,000 Baht, via online games on Facebook: Amazing Thailand Grand Sale 2020. TAT is also collaborating with the leading on-line shopping platform, Shopee, to organise a sales promotion campaign during 15 July - 31 August, 2020, to increase sales channels for participating entrepreneurs. 
    The UTU application, a global bank-affiliated platform will also be used to offer special privileges to collect points, redeem points and give cash back to tourists using credit and debit cards from their affiliates. 
    https://web.facebook.com/737048116416039/videos/2856966827763418

    Shoppers who buy products and services from participating entrepreneurs during the two month ‘Amazing Thailand Grand Sale 2020 – ‘Non-Stop Shopping’ will also be eligible to win 20 big prizes after the completion of the project including return tickets of a domestic flight from Thai AirAsia and THAI Smile, Mitsubishi  New Xpander Cross car, accommodation package from Bandara Villas in Phuket, gadgets and more worth over 1,000,000 Baht. The lucky draw will take place at the Conrad Bangkok Hotel on 17 September, 2020.
    Last but not least, TAT is offering 2020 shopping bags under the “Responsible Tourism – Non Stop Giving Bags” campaign. Shoppers will be invited to snap their photos at participating establishments’ display areas and post on their personal social media channels with #amazingthailandgrandsale2020 and #nonstopshopping2020 for a chance to receive a shopping bag.
    TAT expects the project to generate 100 million Baht in direct spending on products and services in the various categories, and help enhance sales promotion for at least 10,000 entrepreneurs in the tourism and travel-related industries in Thailand. For more information, visit  www.amazingthailandgrandsale.com or Facebook: Amazing Thailand Grand Sale 2020 .
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    BGRIM becomes global sustainability benchmark

    July 13, 2020, 12:02 am
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    B.Grimm Power Plc (BGRIM) has become part of the global sustainability index in a move endorsing its environment, social and governance (ESG) best practices.
    The leading independent power producer in Thailand was chosen by FTSE Russell, the UK-based global index, data and analytics provider, to join the FTSE4Good Index Series, specifically in the groups of FTSE4Good Emerging Index and FTSE4Good ASEAN 5 Index.
    The index series is designed to measure the performance of firms showing robust sustainability standards and used by investors when considering investment in those companies.
      "We are honoured and very proud for being selected as a member of the FTSE4Good Index Series for it reflecting BGRIM's commitment to sustainable business practices,” said Preeyanart Soontornwata, Chief Executive Officer of BGRIM.
    The company has committed to manage its business professionally by adhering to good corporate governance, being responsible for the economy, society, and environment, along with creating value for all stakeholders.
      Furthermore, BGRIM was rated BBB in the MSCI ESG Rating, being included in the Thailand Sustainability Investment (THSI) and listed in the ESG 100 group.
      BGRIM has also obtained sustainability awards from relevant institutions and  

    organisations both at home and abroad.

    That is a reflection of the confidence of the stakeholders and in line with the sustainable investment approach.
    BGRIM is one of the pioneers of the private power generation industry in Thailand with over 24 years in operation during which it has played an important role to support the country's economic and social growth.
    The company has continuously expanded its operation with sound business performance in Thailand and ASEAN.
    It has focussed on power generation based on clean energy using modern production technology that is environmentally friendly as well as being responsible to the communities.
    All in all, these lead to sustainable business growth for BGRIM.
    FTSE4Good Index Series is a reference index for measuring investment results and trading index applied by investors who place importance on ESG issues for making investment decisions.
    First introduced in 2001, the assessment criteria for the index have evolved into encompass FTSE Emerging Indexes in 2016 to covering more than 20 emerging market countries. (Learn more at https://www.ftserussell.com/products/indices/ftse4good)
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    RS Group gets COOLISM on a rocket to create a new S curve and unveils the 3-river strategy to boost the growth

    July 13, 2020, 6:30 am
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    Around 5-6 years in retrospect, marketing and advertising professionals would say that “radio is dying.” This is because the disruption trend is replacing many a radio station. A handful of surviving radio stations is facing a decline in revenue. Amid the crisis, the radio and television business under RS Group, thanks to its robust Entertainmerce strategy, is thriving in contrast with the declining trend of the traditional media. Moreover, since Channel 8 launched the 4-legged chair strategy, the business has witnessed the most substantial success. Just recently, RS Group has declared to upgrade this coolness in hopes to reach the new S curve in celebration of the 15th anniversary of COOLISM by combining the highlights and strengths of RS Group’s subsidiaries to achieve the harmonious, powerful, and sustainable synergy.
    Mr. Surachai Chetchotisak, Chief Executive Officer of RS Group, said, “COOLfahrenheit, a subsidiary of RS Group, has been rated the number one music station for over two decades. Even in the digital disruption era, the rating and audience of COOLfahrenheit are constantly increasing, hitting new highs on the radio station. The number of audiences has exceeded two million in May 2020. RS Group sees the golden opportunity of the COOLfahrenehit community with more than 3.8 audiences. We understand their lifestyle very well. Also, listening media fills the need for lazy marketing and behavior of the current generation. So, this type of media can blend in their lifestyle seamlessly. We do business upon the actual advantage and, thus, launch the “3-river strategy” where COOLISM is comparable to the ocean that receives the continuous current of incoming water.”
    The 3-river strategy classifies incomes into three sources and minimizes dependence on a particular source. This will keep the business risk at a minimum. It is believed that this strategy will push COOLISM to reach the new S curve, driving the station to a high leap, uninterrupted and sustainable growth.
    River 1: COOLfahrenheit is the number one radio station for over 15 years. The audience bases are on COOLISM application and www.coolism.net. COOLfahrenehit is a living proof that the radio business, in general, might have been dead, but the quality music station never perishes, but instead holds a firm ground to attract more and more audiences.
    River 2: COOLive upgrades the concert and event businesses. COOLive has been trusted by concertgoers and sponsors to host major concert events and music festivals.
    River 3: COOLanything operates the commerce business that turns audiences into customers. COOLanything creates a good experience in shopping by offering the products and services that satisfy customers’ need through the COOLISM application. This is the modern upstream platform for online shopping that hits the popular trend.
    Mr.Prinn Muensuksaeng, Head of COOLISM, explained that “at COOLfahrenheit as the first river, we aim at maintaining the audience base and increasing engagement by producing the right music and lifestyle content and organizing activities to impress the audiences. We link our activities and prizes with the CRM system in the form of COOLdegree. So far, our COOL Js are viewed as the best buddies. Our activities are so carefully selected that customers spread the words of mouth, resulting in more and more fans. Eventually, we are able to attract more sponsorships from other businesses.”
    “In the meantime, COOLive has met overwhelmingly positive feedback from audiences and sponsors from RAPTOR and D2B concerts. The past success is attributable to the artists and our exclusive professionalism as the organizer. Promotions of these events were made on COOLfahrenehit, the community of these artists’ fan base along with other media platforms. This year, we are planning to organize KAMIKAZE PARTY 2020 concert. We have received positive feedback even before the COVID-19 pandemic. However, our organizing team is preparing to host the concert with the new normal lifestyle. We believe that when the situation settles, we will be fully prepared to organize the concert.”
    “The last one of the 3-river strategy turns audiences into buyers through the platform of COOLanything. On this platform, the audiences can listen to music and shopping online at the same time on COOLISM application. In the early phase, the Company aims at members of our community because we know how to choose the products that suit their likes and lifestyles.”
    Mr. Surachai added at the end, saying “in the 3-river strategy, the incomes are from each river almost equally, namely COOLfahrenheit 35%, COOLive 30%, and COOLanything 35%. This business model is expected to establish the substantial growth to COOLism by the end of this year and drives the radio business into a new S curve by 2021.
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    Lamborghini launched Huracán EVO Rear-Wheel Drive Spyder at the 41st Bangkok International Motor Show

    July 14, 2020, 1:45 pm
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    • Huracán EVO Rear-Wheel Drive (RWD) Spyder for open air driving fun and freedom
    • 610 hp (449 kW) and 560 Nm of torque, accelerating from 0-100 km/h in 3.5 s with a top speed of 324 km/h
    • Lightweight soft-top in true Spyder form delivers pure lines and aerodynamic efficiency with roof both open and closed
    • Roof operable up to 50 km/h: open-air driving enhanced by sound of naturally aspirated V10 Lamborghini engine

    Bangkok, 14 July 2020– Renazzo Motor Co., Ltd., the sole authorized dealer of Lamborghini in Thailand (a part of Sharich Holding Group), launched the new V10 Huracán EVO Rear-Wheel Drive (RWD) Spyder at the 41st Bangkok International Motor Show. Along with the Huracán EVO RWD Spyder, the full model line-up of exciting Lamborghini supersports cars are also being showcased at the Motor Show from 14th to 26th July 2020 at Impact Muangthong Thani.
    https://www.facebook.com/737048116416039/videos/745085459640193

    “The Huracán EVO Rear-Wheel Drive Spyder delivers pure driving pleasure and an experience amplified by the adrenaline that comes from open-top performance. It doubles the driving fun and puts the driver to be perfectly connected to Lamborghini’s engineering heritage with the tangible emotions and the mechanical purity of a rear-wheel drive Lamborghini,” said Mr. Matteo Ortenzi, Chief Executive Officer at Automobili Lamborghini Asia Pacific.


    Mr. Apichat Leenutaphong, CEO of Renazzo Motor Co., Ltd. added that “Lamborghini Bangkok is pleased to participate and showcase our exciting model line-up to our customers, media and fans at the 41st Bangkok International Motor Show. With the introduction of the Huracán EVO RWD Spyder, we offer the latest V10 engine supersports car to our group of decerning clients who appreciate and enjoy the sense of freedom that only open-top driving provides.”


    Huracán EVO RWD Spyder 
    Lamborghini Huracán EVO RWD Spyder’s new V10 model provides drivers with an open-air celebration of lightweight engineering, with rear-wheel drive and a specially tuned Performance Traction Control System (P-TCS). Roof up or down, daily driving and high-performance fun are accompanied by the inimitable sound of the V10 aspirated power plant, delivering the same 610 hp (449 kW) and 560 Nm of torque as the coupé version. With a 0-100 km/h acceleration of just 3.5 seconds and a top speed of 324 km/h, like its coupé stablemate the Spyder is an instinctive driver’s car, delivering a fun-to-drive experience via hardware rather than software.
    The Huracán EVO RWD Spyder’s design optimizes the integration and function of the extremely lightweight soft top. The Spyder is a true Lamborghini with roof open and closed, sporting inimitable lines from every profile that confirm it is as dynamic in both looks and performance whether roof on or off. The Spyder’s exterior lines ensure drag reduction and downforce matches that of the coupé without requiring additional aerodynamic appendages, while enhancing the rear-wheel drive car’s balance and dynamism with roof both up and down.
    Driving fun in the open air
    The Huracán EVO RWD Spyder is specially engineered as an instinctive driver’s car, still producing top performance figures but focused on the pilot’s skills and the set-up of the rear-wheel drive powertrain, providing unfiltered physical feedback and maximum engagement. The specially tuned P-TCS traction control system is designed for adrenalin-producing performance in all conditions, consistently delivering torque and assuring traction even as the Spyder is realigning after sharp cornering or drifting. Especially with the roof down, the driver’s senses are further aroused by the sound of the V10 aspirated engine responding to the throttle during maneuvers.
    The Huracán EVO Spyder’s ANIMA button on the steering wheel puts the pilot in control of driving modes, with the P-TCS calibrated to suit. STRADA provides stability and safety in all conditions by minimizing rear-wheel slippage, and more proactively managing torque delivery on low-adhesion surfaces. In SPORT mode, the driver enjoys drifting fun, allowing the rear wheels to slide and skate during acceleration, with torque limited when oversteer angles increase rapidly so the driver can stabilize and control the car. CORSA mode optimizes the car’s traction and agility when exiting a corner in high-performance conditions, maximizing dynamics and speed.
    The Huracán EVO RWD Spyder’s aluminum and thermoplastic resin body sits on a lightweight hybrid chassis in aluminum and carbon fiber, with a dry weight of 1,509 kg and a weight-to-power ratio of 2.47 kg/hp. Front/rear weight distribution of 40/60, with double wishbone suspension with overlapped quadrilaterals and passive shock absorbers, providing optimized driver feedback. Ventilated and cross-drilled steel brakes are fitted to 19” Kari rims with specially-developed Pirelli P Zero tires, with optional 20” rims and carbon ceramic brakes.
    Designed for life
    The Huracán EVO RWD Spyder continues the V10 Lamborghini’s powerful design with new front and rear features, clearly differentiating it from its Huracán EVO 4WD Spyder stablemate.Characterized by a new front splitter and vertical fins within the larger, framed front air intakes characterize, the rear bumper in high gloss black incorporates a new diffuser unique to the Huracán EVO RWD Spyder.
    The Spyder’s soft-top roof stows within 17 seconds under the rear hood, even while driving up to a speed of 50 km/h (31 mph). In a range of color options, the soft-top perfectly complements the rear-wheel drive car’s body lines and color options, while ensuring a quiet cockpit for easy conversation and entertainment with roof up or down. With soft top both up and down the driver can also electronically open the rear window, which functions as a windshield when up and highlights the V10 engine’s unique sound when down. Two removable lateral wind shields dampen lateral aerodynamic noise in the cabin, permitting conversations even at high speeds.
    An HMI 8.4” touchscreen in the Spyder’s center console controls the car’s functions as well as providing comprehensive connectivity for telephone calls, internet access and Apple CarPlay.
    The Huracán EVO RWD Spyder is a driver’s car and a lifestyle choice, complemented by virtually limitless colour and trim options through Lamborghini Ad Personam, allowing owners to personalize their car to their exacting tastes. Price of Huracán EVO RWD Spyder starts from 21,800,000 THB.
    Aventador SVJ Roadster 
    The open top version of the coupé, the Aventador SVJ Roadster upholds the exceptional performance, handling and aerodynamic superiority of the SVJ, with its unique roadster design granting an exclusive open air exhilaration to both driver and passenger.

    The SVJ Roadster benchmark performance comes from the most powerful series production V12-engined car produced to date by Lamborghini, outputting 770 hp (566 kW) at maximum 8,500 rpm. The SVJ Roadster delivers 720 Nm of torque at 6,750 rpm, with a weight-to-power ratio of 2.05 kg/hp. The SVJ accelerates from standing to 100 km/h in 2.9 seconds and from 0 to 200 km/h in 8.8 seconds.  A top speed of more than 350 km/h is complemented by a braking distance of 100 km/h to 0 in 31 meters.
    The SVJ Roadster sports the Aventador SVJ's design purity, inspired by super-fast, super-athletic, aeronautical references such as space ships and jet fighters as well as race motorbikes. The Roadster's lines, with roof on or off, clearly identify its aerodynamic design and superiority, delivered by the latest 2.0 version of ALA: Aerodinamica Lamborghini Attiva, Lamborghini's patented active aerodynamics system.
    The ALA system actively varies aero load to achieve high downforce or low drag, depending on dynamic conditions using electronically-actuated motors positioned in the front splitter and the rear wing. Using Lamborghini Dinamica Veicolo Attiva 2.0 (LDVA 2.0), dedicated algorithms supported by an improved inertial sensor platform govern all the car's electronic systems in real time, activating the ALA system flaps in less than 500 milliseconds to ensure the best aerodynamic set-up of the car in every driving condition. When ALA is off, the active flaps are closed and the rear wing, produced entirely in carbon fiber, acts as a traditional fixed wing, generating maximum downforce for high speed cornering and full brake conditions. When ALA switches to 'on' the flaps are opened, reducing air pressure on the front spoiler and directing air flow via an inner channel and through the specially-shaped vortex generators on the underside of the car. Flaps in the central pylon also open to stall the rear wing, all drastically reducing drag and optimizing conditions for maximum acceleration and top speed. 
    The roadster roof, constructed from high pressure RTM carbon fiber, is removable via quick-release levers in the cabin, and securely stored under the front hood. Weighing less than 6 kg each part, the roadster adds only 50 kg to the SVJ coupé's weight of 1,525 kg.
    Large side air intakes and front side fins increase airflow, aid cooling and reduce drag. Airflow over the roof is uninterrupted whether roof is on or off, and the overall result is an improvement by 40% of the total downforce compared to the Aventador SV Roadster version. Just 800 units will be produced of the Aventador SVJ Roadster. Price of Aventador SVJ Roadster starts from 48,980,000 THB.

    Huracán EVO
    Lamborghini Huracán EVO features the 5.2 l naturally-aspirated Lamborghini V10 engine, uprated to produce higher power output and an emotional and powerful sound, with Titanium intake valves and refined lightweight exhaust system. The Huracán EVO outputs 640 hp (470 kW) at 8,000 rpm with 600 Nm of torque delivered at 6,500 rpm. With a dry weight of 1,422 kg the Huracán EVO reaches a weight-to-power ratio of 2.22 kg/hp, accelerates from 0-100 km/h in 2.9 seconds and from 0-200 km/h in 9.0 seconds. Braking from 100 km/h to 0 is achieved in just 31.9 m, with a top speed of more than 325 km/h.
    The Huracán EVO features new Lamborghini rear-wheel steering and a torque vectoring system working on the four wheels, while at the heart of the car is the new feature of Lamborghini Dinamica Veicolo Integrata (LDVI): a Central Processing Unit that controls every aspect of the car’s dynamic behaviour, fully integrating all of the car’s dynamic systems and set-up to anticipate the next move and needs of the driver, interpreting this into perfect driving dynamics.
    A new 8.4” HMI capacitive touchscreen, located in the centre console just above the start button, puts connectivity at the driver’s fingertips, with multi-finger gesture control. Governing car functions including seats, climate and the status of the LDVI system in real-time it also puts all infotainment, such as Apple CarPlay with smartphone integration, at the cabin occupants’ disposal. A multimedia system incorporates connected navigation and entertainment including web radio and video player. The intuitive interface allows voice commands and puts the driver in touch with Siri. 
    Urus 
    Lamborghini Urus features a 4.0 liter V8 twin-turbo engine delivering 650 hp (478 kW) at 6,000 rpm, maximum 6,800 rpm, and 850 Nm of maximum torque already at 2,250 rpm. With 162.7 hp/l the Urus claims one of the highest specific power outputs in its class and the best weight-to-power ratio at 3,38 kg/hp.
    The Urus accelerates from 0-100 km/h in 3.6 seconds, 0-200 km/h in 12.8 seconds and with a top speed of 305 km/h it is the fastest SUV available.
    The Lamborghini Urus is as much a luxury SUV as the most powerful, with a super sports car dynamism to be enjoyed by both driver and passengers.
    Its low-line coupé styling and commanding road position belie the very comfortable ride, higher ground clearance, and luxurious space within together with the latest technologies. The Urus provides easy driving in the city, maximum comfort during long journeys, thrilling super sports car dynamics on the road and track, and versatile off-road abilities in a range of environments. The Lamborghini Urus has a dual personality: it is multi-dimensional. It can be specified to be as sporty or as elegant as the owner wishes, and can equally be used as a daily luxury drive or provide an exhilarating super sports experience.
    For more information on Lamborghini Bangkok, please visit:
    Lamborghini Bangkok’s Official Website: www.bangkok.lamborghini/
    Lamborghini Bangkok’s instagram : www.instagram.com/lamborghinibangkok/

    #LamborghiniBangkok #LamborghiniHuracánEVORWD #LamborghiniRenazzo
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    TAT encourages tourists and travelers to spread happiness throughout Thailand voluntourism campaign “Happiness we can share”

    July 14, 2020, 10:08 pm
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    July 15, 2020. Tourism Authority of Thailand (TAT) with Thai Smile Airways, Nok Air, AirAsia and other tourism partnerships are holding the campaign “Happiness we can share” along the 60 happiness and sharing routes by encouraging everybody to travel and spread happiness through 38 voluntary activities and 22 tourism communities around Thailand. Specially priced tickets, accommodations, rental vehicles, etc. will be provided.  
    Mr. Yuthasak Supasorn,Governor for Tourism Authority of Thailand (TAT) said “TAT is holding the campaign “Happiness we can share” by introducing travel routes that will enable tourists to enjoy themselves through voluntary activities and community tourism. Tourists and travelers will find the meaning of true happiness which lies in sharing and giving away” The activities are…
    1. Forest planting activities in Chaiyaphum, Kanchanaburi, Suphanburi, Nakhon Nayok, Ratchaburi, Lampang, Chachoengsao, Samut Prakan and Samut Songkhram 
    2. Garbage clean-up activities in Chonburi, Samut Prakan and Phra Nakhon Si Ayutthaya
    3. Voluntary teaching activities in Chiang Rai, Chiang Mai, Mae Hong Son, Uttaradit, Uthai Thani and Satun 
    4. Elephant conservation activities in Chiang Mai, Chiang Rai, Kanchanaburi, Phetchaburi, Phra Nakhon Si Ayutthaya, Prachuap Khiri Khan, Chonburi and Phuket 
    5. Coral planting and marine life nursery activities in Chonburi

    6. Community tourism activities in Chiang Rai, Chiang Mai, Nan, Sukhothai, Lampang, Uttaradit, Uthai Thani, Udon Thani, Nakhon Phanom, Nakhon Nayok, Phetchaburi, Chanthaburi, Rayong, Nakhon Si Thammarat, Surat Thani, Chumphon and Phatthalung 
    For more details about the activities along the 60 happiness and sharing routes of “Happiness we can share”, visit the websitehellorainy.60เส้นทางความสุข.com/volunteer
    “ For tourists and travelers who have given happiness to others, TAT would like to offer more happiness to everybody who bought travel deals and flight tickets through the website hellorainy.60เส้นทางความสุข.com/volunteer ,by offering the chance to win 100 special prizes such as flight tickets, hotel gift vouchers, tour packages and other premium products with total value of 1 million baht. The lucky winners will be drawn on September 2020. Details of all activities are available on Facebook.com/60happinessroute”
    Follow the stories of 60 Happiness Routes @ Muang Thai the Series  
    Facebook : www.facebook.com/60happinessroute/
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    Haier achieves 31% growth in first half of 2020, prepares to expand smart home appliances business to satisfy new-normal consumers

    July 17, 2020, 12:45 am
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    Bangkok 17 July 2020 – Haier, the world’s No. 1 home appliances brand for 11 consecutive years, has met the 31% sales growth target in Thailand in the first half of 2020. It is expanding presence in the smart home market with various products including air-conditioners, refrigerators and washing machines, along with the Smart Sharing AC campaign to meet the demand in the home appliances market amidst the Covid-19 pandemic. The company aims for a 34% growth in the latter half, in sales worth about 2.63 billion baht.
    https://www.facebook.com/737048116416039/videos/953351815087198

    The Covid-19 pandemic has dramatically changed consumer behavior. Consumers now have new expectations from brands and mainly consider prices and quality before making purchases. This challenge has driven Haier to adjust to the situation while planning ahead for the unexpected, resulting in its proactive business approach to suit the new normal.  
    https://www.facebook.com/737048116416039/videos/368051394173111

    At today’s Haier Press Conference 2020, Mr.Zhang Zhenghui, President of Haier Electrical Appliances (Thailand), said: “Haier expects continuous success this year, with estimated total sales revenue of 6.205 billion baht, up 38% from 2019. This total revenue comprises 2.94 billion baht from home air-conditioners, up 21% from last year; 1.16 billion baht from refrigerators, up 45%; 835 million baht from washing machines, up 37%; 590 million baht from freezers, up 41%; 365 million baht from commercial air-conditioners, up 45%; and 322 million baht from other products, up 65%. We will further extend our market share actively in the latter half of this year to achieve our annual sales target.”
    As part of the marketing strategy for the second half of 2020, Haier will continuously introduce new products with strengths in quality, design, innovation and unique functionality in order to meet diverse consumers’ needs. It also provides cutting-edge products in the Haier Smart Home range for modern lifestyles. A marketing budget of 170 million baht is earmarked for boosting brand awareness and sales both through online and off-line channels, as well as increasing marketing channels, penetrating the B2B segment, revamping distributors’ shops, and improving pre- and post-sales services.
    “Despite the coronavirus impact on consumers’ purchasing power, Haier still enjoys continued sales growth, especially for air-conditioners and refrigerators. I think it is highly possible that we can reach the annual sales growth of 38% to a revenue of 6.205 billion baht this year,” Mr Zhang said.
    For the air-conditioner category, Haier previously introduced the Smart Sharing AC campaign providing air-conditioners for homes with usage charge of four baht per hour, free installation service and post-sale service. If the air-conditioner is used for 5,200 hours within three years, the user will get to own it for free. The campaign utilises Advanced Info Service (AIS)’s NB-IoT technology which automatically connects the air-conditioners to the NB-IoT network nationwide without the need for Wi-Fi connection or SIM cards, and usage data will be recorded and sent to the Smart Sharing AC mobile app, allowing users to control and check on their air-conditioners from anywhere through a smartphone. They can change settings, power on/off, adjust wind direction and temperature, as well as ask for maintenance service through the app.
    Haier has developed the Self-Cleaning technology for air-conditioners, enabling them to self-clean within 20 minutes, and the Self-Purifying technology using the IFD filter capable of filtering 99.99% of dust as tiny as 0.3 micron which is eight times smaller than the PM2.5 particles. In 2020, Haier has stepped up its innovation with the development of the Self-Hygiene technology, using silver nanoparticles coating to protect air-conditioners from bacteria and fungi, and the Hyper PCB electronic board to protect against unstable power stream, humidity and certain insects, making air-conditioners more durable and energy-saving.
    The company has also unveiled the HRF-MD758 smart refrigerator in the IOT Smart Series, featuring a large touchscreen interface, voice-controlled virtual assistant, and Food Manage function for food listing and management. Inside the refrigerator there is the Ultra Cam to enable stock checking via the screen or smartphone. Users can also order food from online groceries while being entertained by YouTube and Facebook, and cooking will be never be boring again thanks to the Internet of Things (IoT) technology. 
    There was also the Ice Bar or living room refrigerator LC-132 which is elegantly designed and made of premium materials. Its top shelf is for wine storage, made of beech wood to reduce vibration and maintain the true taste of wine. The middle shelf is for raw food ingredients. There is a drawer with the Humidity Control System (HDC) for vegetables and fruit, and an independent enclosed space called Multi-Zone with three adjustable temperature levels: 4°C for breast milk, 5°C for dried tea leaves, and 0°C for drinks.
    Also introduced was the Self-Cleaning top-loading washing machine equipped with the Smart Ball technology capable of removing 99.9% of dirt and impurities in every wash; the Direct Motion motor delivering quiet, smooth and energy-saving operation; and a control panel at the top back for convenient use. Sporting an elegant design, the Self-Cleaning washing machine comes with optional 13-kilogram or 14-kilogram drum capacity, available from July 2020 onwards.  
    Another new product was the Android Smart AI TV which can be connected to security system devices such as surveillance camera and doorbell, and is able to control the power system.
    “For the remaining months of 2020, Haier will focus on integrated marketing approach covering both online and off-line. This includes launching more TV commercial for our refrigerators, continuous brand awareness promotion through our brand ambassador, enhancing positive brand image through Haier Brand Shops now located in Bangkok and Khon Kaen, expanding sales channels and B2B opportunities, renovating our distributor shops and seeking new marketing opportunities, to enable Haier’s business to keep growing,” said Mr Zhang.
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    About Haier Group
    Haier is one of the world's leaders in electrical appliances and innovation with seven brands under its umbrella: Haier, Casarte, Leader, GE Appliances, Fisher & Paykel, AQUA and Candy. It also ranks No.1 in Global Major Appliances Brand Market Share, according to the world's leading business intelligence firm Euromonitor International, for the last 10 consecutive years (2008 to 2018). In 2017, the company yielded global revenue of US$ 36.6 billion and profit of US$ 4.54 billion. Currently, Haier has 14 research and development centres, 25 industrial estates, 122 factories, and 106 sales offices worldwide. On the 2012 world's 50 Most Innovative Companies list published by the Boston Consulting Group, Haier was the only Chinese company ranked in the top 10. In 2015, Mr. Zhang Ruimin, CEO of Haier Group was named one of the World's Best CEOs by the Best Practice Institute (BPI). Haier is also listed in the 2017 World's 50 Most Influential Brands by World Brand Lab, and the only IoT ecosystem brand ranked in the 2019 Brandz Top 100 Most Valuable Global Brands.


    In Thailand, the company is committed to providing home appliances for better quality of life and meeting the lifestyles of the new generation by transforming into an appliance brand that also offers smart home experiences. Haier products in Thailand include refrigerators, washing machines, air-conditioners, freezers, TVs, water heaters and kitchen appliances.
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